RSM TENON
BACKGROUND
Cartwright provided PR support to professional services firm RSM Tenon across the East and West Midlands. We worked with the marketing teams in city offices including Derby, Nottingham, Leicester and Birmingham – as well as smaller offices in Telford and Milton Keynes. We supported teams across tax, corporate finance and recovery.
APPROACH
Our main objectives were to raise the profiles of key directors and to carry out a press office function at budget time and for the government’s comprehensive spending review. We wrote press releases and features for regional news – co-ordinating with RSM Tenon’s national office to assist with national media coverage.
RESULTS
We helped create headlines across print, broadcast and online – and successfully raised the profile of key RSM Tenon directors, generating new clients and increased market share.