SKINGLO
BACKGROUND
Liquid collagen beauty brand SKINGLO is created by Derby-based Nutrivitality, which is leading the way in world-class supplements with its liposomal NutriProtect Technology.
Featuring marine collagen and a vegan collagen support supplement, SKINGLO’s liquid products are proven to reverse the signs of ageing on the skin and promote healthier hair in just two weeks.
To help spread the word about the power of liquid collagen, we were tasked with hosting an exciting influencer event.
APPROACH
We organised an exclusive invitation-only ‘Love Your Skin From Within’ influencer event at Nottingham’s esteemed new fine dining restaurant, Cleaver & Wake.
We invited a highly-targeted guest list of beauty and lifestyle influencers to take part in the event, which featured exclusive collagen-based cocktails and mocktails featuring the SKINGLO supplement.
There was also delicious food on offer from the restaurant – which is overseen by Masterchef: The Professionals winner Laurence Henry and his team. Each guest received a goody bag to take home with free SKINGLO samples as well as a selection of health and beauty accessories. In the run-up to the event, we provided venue research and support with organising suppliers. We also helped the team with sourcing guest speakers and creating the event itinerary, and provided in-person support during the evening. We followed this up by compiling all the social media posts following the event.
RESULTS
We had a total of 14 influencers with their plus ones in attendance and received great feedback both on the event and the SKINGLO products. We garnered an impressive total influencer reach of 359,700, with a total of 73 stories and eight grid posts shared.
Contact us today for a free Events Management consultation with our expert team.
